Draper Tools
We created and launched 2 epic campaigns for Draper Tools, celebrating the ‘100 Years in your Toolbox’ and ‘Job Done’ marketing messages.
Reaching over 13.5m impressions in digital alone, Draper Tools relaunched their brand across multiple media channel, including OOH, traditional newspaper press, radio and all digital channels, as well as targeted display, PPC and social.
Pre and post wave research demonstrated penetration of the sub-30 age bracket and a significant increase in brand profile and awareness.
