Takex
Engineering a Global Digital Ecosystem
TAKEX, a division of the prestigious Takenaka Sensor Group in Japan, is a world-leading manufacturer of security and industrial sensors. With a reputation built on over 50 years of engineering excellence, they required a digital presence that matched the precision and reliability of their hardware.
The standout feature of this project is the clever business logic hidden behind a clean, professional front end. We engineered a robust, centralised architecture to handle TAKEX’s global scale, using a regional subdomain structure that allows them to manage different territories effortlessly from one place.
To tackle their massive product catalogue, we built a custom SKU management engine capable of handling highly complex data hierarchies. Turning a complicated manual process into a seamless system that feeds accurate technical specs to the right region at the right time.
Overview
Deliverables
- Global Subdomain Architecture: A scalable multi-site framework designed to manage unique regional content and enquiries from a single core.
- Custom SKU Engine: A bespoke backend structure engineered to simplify and organise their highly complex product hierarchies.
- The Data Universe: A centralised database that aggregates fragmented data sets to ensure 100% technical accuracy across all regions.
- Bespoke Filtering System: High-performance search logic that allows technical users to navigate the vast sensor catalogue with ease.
- Automated Enquiry Pipeline: A streamlined B2B lead generation system that routes technical enquiries directly to the correct regional teams into the internal CRM.
Global Precision
By cleaning up complex product data and organising it into a simple, logical structure, we turned a massive global catalogue into an easy-to-use tool. This new layout ensures that whether a customer needs a specific part number or regional support, they find exactly what they need without any guesswork. It takes the stress out of the search and reinforces TAKEX’s reputation for reliability.
By building a site that is both technically smart and easy to navigate, iCandy Design has given TAKEX a platform that works just as hard as their products. We’ve removed the "noise" of a complex inventory, making the experience faster for the user and much easier for the TAKEX team to manage globally.
""iCandy Design deliver an outstanding level of quality and consistency in their work, with a mastery and professionalism that never ceases to amaze. A project of this scope can feel enormously intimidating, but the team were there to guide us through every step of the process. A truly great bunch of humans and an absolute pleasure to work with"
Head of Marketing
Takex